Indianapolis, Indiana March 26, 2024

Juncos Hollinger Racing announced today the launch of two new social media channels that will feature content completely in Spanish, catering to the 496 million native Spanish speakers around the globe. The first-of-its-kind for an NTT INDYCAR SERIES team, @JHR_ESP_will host exclusive content on both X (formerly known as Twitter) and Instagram to grow and welcome global fans into the North-American based motorsport series.

“It is important to provide a source for our incredible fans around the world to learn more about the NTT INDYCAR SERIES and interact with the team in their native language,” said Ricardo Juncos, Founder and Co-Owner of Juncos Hollinger Racing. “I did not learn English until after I moved to the United States from Argentina in 2002, so I am very proud of the team here at Juncos Hollinger Racing to be the first in the series to launch an initiative like this. I can speak from experience that Latin American motorsport fans represent an ever-growing demographic that the sport should be communicating with directly. This is a fantastic step towards continuing to grow our fanbase in one of motorsports’ most passionate and engaged regions.”

The content posted on the Spanish-language channels will not be a direct translation of the English language channels, instead hosting new and exclusive content dedicated specifically for Spanish speakers – the second-most spoken language in the world. By tailoring content to fans in Argentina and around the world, Juncos Hollinger Racings’ new channels will provide an outlet for Spanish-speakers to learn more about the team as well as the NTT INDYCAR SERIES, helping to widen the global fan base of the sport.

The channels will incorporate content from Juncos Hollinger Racing’s globally diverse drivers, including INDY NXT by Firestone’s Lindsay Brewer and NTT INDYCAR SERIES’ Romain Grosjean, as well as Agustin Canapino, who has won multiple touring car championships in his home country of Argentina. Team Co-Owner Ricardo Juncos and other Spanish-speaking team members will also be featured regularly on the new channels, showcasing the voices of diverse talent within the team.

“I am very excited for the team to be creating dedicated channels to share content in my native language, for our amazing and passionate fans in Argentina, the rest of Latin America, and the world,” said Juncos Hollinger Racing NTT INDYCAR SERIES driver Agustin Canapino. “It will provide an opportunity for new and existing fans to engage with our channels more naturally and follow along with us this season and beyond.”

The new Spanish-language channels can be found on both X (@JHR_ESP_) and Instagram (@JHR_ESP_).

 

About Juncos Hollinger Racing

Juncos Hollinger Racing is an Indianapolis-based motorsport team co-owned by founder Ricardo Juncos and Brad Hollinger. The team fields two entries in the NTT INDYCAR SERIES, the No. 77 Chevrolet piloted by Romain Grosjean and the No. 78 Chevrolet piloted by Agustín Canapino. The team will also be competing in the INDY NXT by Firestone series in 2024. Racer Lindsay Brewer will pilot the No. 76, with her teammate being announced in due course. Juncos Hollinger Racing already has a rich history in US motorsport, having won two INDY NXT championships (2015, 2017) and five Indy PRO 2000 titles (2010, 2014, 2017, 2018, 2020), as well as strong performances at the Daytona 24h and the 12 Hours of Sebring races in IMSA.